We are aware of common health issues such as heart disease and cancer. Each day, researchers are working on reducing the impact these conditions have on the American population. They are also working on the third most common health problem that most people neglect, which is hearing loss.

In most cases, we see many of our patients experiencing no pain with their hearing issues, and as such, the problem grows. Not treating this ailment can lead to a variety of mental and physical illnesses, so it’s important to keep a close eye on your hearing’s status.


By the year 2050, it is estimated that more than 2.5 billion people will be diagnosed with some form of hearing loss. With the growing use of electronics, this number could rise exponentially by then if we don’t take action now.

Over 1 billion young adults are at risk of permanent hearing loss due to their reliance on headphones, speakers, and other electronic habits. However, this number is not set in stone, as most hearing issues in young adults can be reduced or even eliminated with proper care and diagnosis.

In children, almost 60% of hearing issues worldwide can be avoided. There are programs to educate, inform, and treat people who are already experiencing these issues.

It is more important than ever to take the necessary steps and avoid future issues and ensure we reduce these numbers as much as we can.


Determining the cause depends on what stage in life a person is at. The causes vary drastically from one sub-sector to another, and identifying symptoms individually will increase the chances of curing and reducing long-term problems.

  • In adults, the most common causes are smoking and chronic disease.
  • There has been an increased use of electronics, including headphones.
  • Children who experience chronic ear infections or have a buildup of ear fluid are more susceptible to future hearing loss.
  • Hereditary is common within one’s immediate family.
  • Many people have an aversion or ignorance to an obvious symptom.
  • Throughout life, nutritional deficiencies can cause hearing loss and trauma to the ear or head, loud noises, viral infections, genetic hearing loss, and impacted earwax.

“WHO” is working on it?

The World Health Organization, that’s who. With the release of the WHO World Report On Hearing, there have been major strides taken to increase hearing loss awareness.

WHO is working diligently on:

  • Supporting Member States locally to educate and inform citizens
  • Promoting safe listening initiatives to reduce the risk of recreational noise-induced hearing loss
  • Building strong partnerships to develop programs aimed at providing affordable ear care for hearing aids, cochlear implants, and overall ear and health care
  • Observing and promoting World Hearing Day

Even though hearing loss is more common than most people think, it can also be treated. Awareness and education are the top two items we can all do to improve our hearing’s longevity.

If you or a loved one is experiencing any hearing loss symptoms, then contact Aim Hearing & Audiology Services to have a hearing assessment done immediately. Almost all hearing issues are preventable if treated early on.

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Dr. Shannon Frymark Au.D., CCC-A

Shannon Frymark, Au.D., CCC-A, audiologist, received her doctor of audiology degree from the School of Audiology at the Pennsylvania College of Optometry and her master’s degree from the University of North Carolina, Greensboro. She is licensed by the state of North Carolina, earned her certificate of clinical competency (CCC-A) from the American Speech-Language-Hearing Association, is a fellow of the American Academy of Audiology, and is a member of the North Carolina Speech, Hearing & Language Association as well as the Hearing Loss Association of America.