Hey there,

Have you ever looked at the technology in your home and thought “If I didn’t have this, I’m not sure how I’d cope!”?

Have you ever thought that about your hearing aids, too?

It’s true that hearing aid technology has improved ten-fold in the last few years, what with digitization and smartphone connectivity, but can you believe it’s just got even better?

In September, a new model of hearing aid was launched that many believe will redefine wearers’ experiences: The ReSound ONE.

Why the new ReSound ONE hearing aid might be revolutionary  

Although hearing aids do a great job of amplifying sounds for the hard of hearing wearer, sometimes the frequency can be slightly off, skewing the clarity.

This device achieves greater results by more closely mimicking the way people hear naturally, using the outer parts of their ears to register the position and frequency of different noises.

This is quite a breakthrough in hearing aid technology, but like any good audiologist, we’re putting it to the test right now, so we can ensure it lives up to its claims. 

A handful of our selected patients are trialing the ReSound ONE, so we can be 100 percent confident it stacks up.

So far, the initial feedback has been very positive, and as specialists, we can understand why it’s growing in popularity.

If you’d like to find out more about this new hearing technology, give us a call at (336) 295-1064, and we’ll happily set you up with a trial so that you can experience the difference for yourself!  

Updates From The Office (Or Should We Say ‘Pup’Dates)

A gentle reminder that we are still operating our curbside service for those who prefer to use it.

Our specialists are available Monday to Thursday, with after-hours appointments available on request.

In other news, as we all know, health insurance is vital, and this week, Dr. Shannon Frymark learned just how necessary loss and damage insurance is, too, when she misplaced her hearing aids at the pool.

When she checked her bag, her extra ear swim plugs were missing, too.

She had her suspicions on who the culprit was, with two dogs around. And – yes! She found an earmold in Molly’s mouth…

She’s now playing the waiting game for the other missing items and wondering where they’ll turn up. It’s a somewhat comical reminder to ensure you insure!

Finally, as we mentioned last month, we were honored to win the Better Business Bureau Torch Award for ethics! We’ll be sharing pictures with you as soon as we get them.

This is How a Famous Filmmaker Overcame His Hearing Loss

Hearing loss is up there with one of life’s greatest challenges, but deaf filmmaker Chase Burton decided not to let that get in the way of pursuing his life purpose.

Working with California tech company Not Impossible Labs, he wore a specially designed suit on his film set that let him “feel” different sounds.

Made up of twenty-four vibrating points, positioned from the top of his back to the bottom of his ankles, this let him know the intensity of various noises.

I see technology as a real opportunity to bring deaf and hearing audiences together and create a new kind of experience,” Chase told CNN.

It’s so inspiring to hear stories of people fighting against the odds, and if you like the sound of that, you can read the full story here.

If you know someone who has a hearing concern, contact the team about a comprehensive hearing assessment – the best way to diagnose an issue. 

Helpful Resources



This breakthrough research has demonstrated to our specialists how they can improve the lives of people even further, using their vast expertise in hearing aid treatments…

Learn more…



As we begin to learn more about this terrible virus, researchers are beginning to see a lot more links to hearing loss than we originally thought…

Learn more…




Have a question or need help? Then we’re here for you.

Call us at (336) 295-1064.

Have a great October!

The Team at Aim Hearing & Audiology

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Dr. Shannon Frymark Au.D., CCC-A

Shannon Frymark, Au.D., CCC-A, audiologist, received her doctor of audiology degree from the School of Audiology at the Pennsylvania College of Optometry and her master’s degree from the University of North Carolina, Greensboro. She is licensed by the state of North Carolina, earned her certificate of clinical competency (CCC-A) from the American Speech-Language-Hearing Association, is a fellow of the American Academy of Audiology, and is a member of the North Carolina Speech, Hearing & Language Association as well as the Hearing Loss Association of America.