A Personal Message from Dr. Shannon Frymark
When I opened the doors to Aim Hearing and Audiology Services, there were three goals:
- To deliver the best hearing healthcare in North Carolina
- Build lasting connections with my patients and create an ever-growing bond between us and them
- Build a team of people who represents our values and is passionate about providing excellent patient care
To this day, Aim Hearing & Audiology Services is recognized as a leading healthcare provider in North Carolina and boasts a team that is truly experts in the field.
Born with a hearing loss, the world of sound was an altered experience for me. My parents introduced me to hearing technology when I was just a toddler, and my earliest memories are intertwined with the soft hum of my first hearing aid.
As my unwavering advocates, my parents navigated appointments, therapies, and the often-uncharted waters of raising a child with a hearing loss with love and determination. They not only wanted to ensure that I could hear but also thrive, connect with others, and never feel limited by my hearing loss.
Although growing up with a hearing aid wasn’t always easy, it gifted me with a unique perspective. I experienced the frustration of missed words, faced the isolation of struggling to follow conversations, and knew that access to sound can have a profound impact on one’s life. It also demonstrated how well-fitted hearing technology and compassionate support can make a real difference.
My deep understanding of both the challenges and the triumphs of living with a hearing loss sparked a profound desire within me. I wanted to be more than just a hearing aid wearer; I wanted to help others navigate their own auditory challenges by becoming their advocate, their guide, and the empathetic ear they needed – just as my parents were for me.
This desire to help others prompted me to join the audiology world as a professional. Through my training, I gained the scientific knowledge and clinical skills necessary to understand the complexities of hearing and balance. But it’s my personal experience, the years spent on the other side of the sound booth, that truly shapes my approach to patient care.
I find immense joy in connecting with my patients on a deeply personal level. I can empathize not just with their audiograms and test results but with their lived experiences, their anxieties, and their hopes. Leveraging both my professional expertise and my personal journey to guide them toward a more positive and connected hearing future is incredibly rewarding.
My work is more than a career for me; it’s a calling rooted in gratitude and a heartfelt desire to pay forward the gift of sound and support that I am so grateful to have received.
Our Core Values
The 6 Rules We Live and Breathe

Empathetic
Coming to terms with and treating a hearing loss is often a big step and an evolving journey. We offer as much emotional support as we do hearing healthcare.

Fun
We work hard, but we also play hard – what’s the point in doing this if you don’t love it and have fun during the process?

Committed
Beyond addressing a hearing problem, this is a commitment and promise to the patient to be their hearing care partner for life.

All Encompassing
Hearing technology is just one piece of the puzzle. We evaluate each patient as an individual and provide them with knowledge and tools to make an informed decision about their hearing health.

Caring
We care deeply about the problem and providing a world-class solution. This often includes providing for the patient as well as their support system.

Trusted
We have helped thousands of people to hear better and connect with their loved ones, and we’re passionate about helping thousands more.
Meet the Team
At Aim Hearing & Audiology Services, we couldn’t be prouder of our audiology team. They possess a wealth of experience — more than 50 years combined. Plus, they have special audiological expertise from serving in clinics, hospitals, the military, hearing aid manufacturing and research. More importantly, you can count on them to deliver compassionate, highly personal care, with an unwavering focus on you and your individual needs.
From the time that I arrived to the time I left there was a feeling of comfort and respect. My time in the office resembled being at home or with family or friends. The staff were all professional, thorough, and personable. It felt like they listened to me and in turn addressed my concerns and questions. I would highly recommend this practice to anyone who is in need of services that they offer!
Amazing people! They truly do care about their patients! So blessed!!! They always are so friendly and kind!